Exercise image style system
Pick the image system before we scale the funnel
Same four language-usage exercises, three visual directions. This page is for choosing the reusable style, not the ad creative.
The winning style should be easy to generate dozens of times, instantly readable on mobile, and adult enough for a paid English diagnostic.
Most scalable
Open full boardRealistic Studio
Object-first, clean, precise. Best when the picture must teach the word.
She ___ coffee on her notes.
The suitcase is ___
My phone is ___
Most human
Open full boardEditorial Lifestyle
More emotional and sticky. Better for confidence, but sometimes less exact.
The window is ___
She ___ coffee on her notes.
The suitcase is ___
My phone is ___
Most branded
Open full boardPremium 3D
Very unified and app-like. Strong system, but can feel less adult if pushed too far.
The window is ___
She ___ coffee on her notes.
The suitcase is ___
